Your organization is leveraging significant resources to do good in the world—so why isn't traditional social impact technology keeping up?
According to Jonathan Perri, Senior Manager of Global Social Impact at enterprise blockchain leader Ripple, switching to a newer platform that prioritizes both core philanthropic functionality and his employees' user experience, “gave Ripple the opportunity to not just restructure the program, but to reimagine its approach to employee impact.” Perri cites long-term local nonprofit partnerships, global philanthropy, industry-leading donation match policies and sustainability commitments as the key components of the company's enthusiastic culture of service.
The world's most inspiring social impact managers have raised their expectations for social impact technology because they know that powerful tech and UX must go hand in hand. Here are four transformative features that corporate social responsibility (CSR) professionals can—and should—expect in 2024.
4 Capabilities Your CSR Software Must Have in 2024
1. Relevant, considerate fundraisers and volunteer opportunities
Staying informed and engaged with current events and developing causes is the heartbeat of CSR initiatives. Social impact platforms that deliver timely, thoughtful content and commentary tend to do a better job of engaging employees than those that make your team do the leg work. Unlike conventional CSR software, Deed ensures that users are not only aware of ongoing events but are equipped with insights and analysis that drive meaningful action.
CSR professionals can access a dedicated space within the platform that curates relevant news, trends, and commentary, empowering them to make informed decisions. This unique capability not only keeps users up-to-date with the latest developments but also fosters a sense of purpose and urgency, driving more impactful CSR strategies.
2. Seamless integrations with world-class partners
Diversity and flexibility are must-haves for global social impact programs. Through seamless integrations with industry leaders such as Goodera, Idealist, Points of Light, VolunteerMatch, Volunteer.gov, and more, Deed provides CSR professionals with a vast, curated library of global volunteering, giving, and skill-sharing opportunities.
This comprehensive approach ensures that users have access to a diverse range of initiatives that align with their organization's values and objectives. The integration with industry leaders not only broadens the scope of opportunities but also streamlines the process, making it easier for CSR professionals to discover and participate in initiatives that make a real impact.
3. Powerful integrations with global donation processing giants
A significant aspect of CSR is financial contributions and donations. The leading social impact platforms take an integration-forward, partnership-driven approach by alongside industry giants in global donation processing like PayPal Giving Fund, Stripe, Give (f.k.a. Give India), Global Giving, and more. This capability enables CSR professionals to seamlessly manage and process donations on a global scale, ensuring that financial contributions reach their intended destinations efficiently and securely.
Whether it's partnering with trusted payment processors or integrating with established donation platforms, the leading social impact platforms prioritize global donation processing that simplifies the complex task of managing financial contributions. This ensures that CSR professionals can focus on driving positive change rather than navigating intricate financial processes.
4. Exceptional user experience (UX) for your employees
Having a suite of powerful capabilities is great, but all the effort—nevermind the cost—will go to waste if your employees aren't enjoying an exceptional UX. CSR professionals can expect the most enjoyable user experience on the market when using the leading social impact platforms. The platform is designed with the end-user in mind, offering intuitive navigation, visually appealing interfaces, and seamless interactions.
From onboarding to day-to-day usage, all-in-one platforms ensure that every interaction is a pleasure. This user-centric approach not only boosts productivity but also contributes to a positive and engaging experience for CSR professionals, ultimately enhancing the overall impact of CSR initiatives.
How does Deed meet and exceed Airbnb and Tesla’s expectations for CSR technology?
When we talk about “changing the game” in the context of social impact, what we really mean is serving as many nonprofits and communities better than ever before. To take your company’s social impact efforts further, you should consider upgrading your employee engagement technology to make doing good an easy, enjoyable part of your team’s everyday life.
Deed is an enterprise social impact platform that makes it fun and easy for millions of employees to share their time, money, and talent with causes they care about. We started as a viral volunteering app, and today our platform gives the world’s most inspiring brands—from Tesla to Airbnb—one exceptionally-designed home for all of their purpose-driven activities.
Corporate grantmaking, employee donations/matching, diversity & inclusion, and employee resource groups (ERGs) are only the beginning. Because over the past three to five years, everyone’s expectations for Fortune 500 corporate social responsibility have radically changed. But with our trusted integration partners like Workday and PayPal, hand-in-hand customer service, and a collaborative product team, Deed’s platform moves at the speed of work.
If you believe your social impact tech should work as hard as your organization to make a tangible difference in the world today, it's time to join the movement.
