How to Drive Employee Engagement During Women's History Month

Nonprofits supporting women at work and beyond need volunteers and donors now. Chances are, your employees want to help. 

 

Introduction

 

For March, we are celebrating Women’s History Month by highlighting nonprofits that advocate for women’s empowerment  around the world. 

Women’s History Month originated in 1978 as a local celebration in Santa Rosa, California. Between 1980 and 1987, Congress passed a litany of resolutions advancing gender awareness,  ultimately proclaiming March as Women’s History Month. Since 1975, building on the UN’s acknowledgement of International Women's Day (March 8), the month has become a time of awareness for countries around the world.

The National Women’s History Alliance, the nonprofit initially responsible for pioneering the movement back in 1978, announced this year’s theme: “Celebrating Women Who Tell Our Stories.” At Deed, we believe that by supporting the women and girls advocated for by the organizations in this toolkit, we can amplify the voices and stories not always heard.

In addition to activating systematic ways to empower women in your workplace, we invite you to take action through giving and volunteering. Our featured organizations are categorized for intersectionality, as well as geography. As always, included here are also opportunities and ideas for engaging your employees, employee resource groups (ERGs), and wider community. 

 

How organizations can support Women's History Month

 

At Deed, we believe that we can become the change we seek by doing good deeds. We invite our community to work to improve women's lives directly by engaging their employees in donation, volunteering, listening, and learning. And the way we help you do that is our “Cause of the Month” initiative. 

 

What is Deed’s “Cause of the Month” initiative?

 

Deed launched our “Cause of the Month” initiative in response to the important moments we see happening in the world around us. With concise, specific 20+ page toolkits, we aim to inspire our partners and rally all employee volunteers, donors, and leaders to support causes they really care about. 

 

With “Cause of the Month,” we aim to bring greater context to periods of observance—from Pride Month to Black History Month and Women's History Month—such that anyone who reads our toolkit will have a clear plan of action for how to maintain their support today, tomorrow, for the rest of the month, and throughout the year. 

 

What will I get in every “Cause of the Month” toolkit? 

 

While every “Cause of the Month” toolkit has unique insights and engagement opportunities relevant to each particular cause, you can always expect us to cover certain areas.

 

For a better idea of what you’ll be getting, here’s what’s included in our “Women's History Month” toolkit: 

 

  • Volunteering and giving opportunities in the U.S. and around the world.
  • In-depth look at specific cause areas, including: social justice, economic opportunity, health, and more.
  • A calendar of awareness days in March.
  • Employee and employee resource group (ERG) engagement ideas, as well as a walkthrough of how to craft a social impact campaign around Women's History Month.
  • Recommendations of worthwhile books, podcasts, and films on women's issues

Preview: “Cause of the Month: Women's History Month”

 

 

 

How to engage employees during Women's History Month

 

Even the most well-considered diversity, equity, inclusion, and belonging (DEIB) program cannot create a fairer workplace environment for women on its own. To empower women at work and beyond, we need to create a more purpose-oriented organizational culture, one in which questions of fairness, respect, and social impact come up every day and are treated with the seriousness they deserve. 

 

There's a reason why so many social impact leaders from Airbnb to DoorDash are turning to social impact tech for support building that culture. Because if pulling donations, volunteering, and community-building into the same place makes a social impact platform more useful, employees will naturally adopt it faster—especially if it's a fun platform.

 

Deed is a workplace giving and volunteering platform that puts people first, because user experience shouldn’t stand between you and doing good. We help social impact and DEIB teams foster genuine human connection by empowering employees to support causes they care about together in-person and online. Backed by PayPal and a solid infrastructure of trusted payment processors, our Fortune 500 partners support +2 million nonprofits with ease. And together, our community is doing more good deeds everyday at work, at home, in our neighborhoods, and all over the world.

 

Want to see what we're up to this month? Reach out now to claim your copy of our full “Cause of the Month: Women's History Month” toolkit. 

 

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